MailChimp has very kindly released an excellent plugin that hooks into your Google Analytics account to display your website statistics in your Dashboard. Analytics360° also ties into your MailChimp account to track your newsletter / email effectiveness and mashes up this information in relation to blog post and newsletter frequency – brilliant!
n.b. You do not need a MailChimp account to make use of this (but its recommended!)
From a client point of view, I have made a decision to include this with all my future client installs of WordPress and have begun using this on EminentStyle.com.
Following on from my last post on WordPress.tv, it seems Google has started a YouTube channel focusing on managing and ranking your website.
The Google Webmaster Central channel has the following introduction.
This is the official YouTube channel for Google Webmaster Central, your one-stop shop for webmaster resources that will help you with your crawling and indexing questions, introduce you to offerings that can enhance and increase traffic to your site, and connect you with your visitors.
Apparently to appease the numerous requests at conferences, Google has helpfully released their internal guide to SEO for everyone to download. In the past we have worked from guidelines established from trial and error and thankfully to everyone in the SEO industry this confirms pretty much what we took as gospel.
This document first began as an effort to help teams within Google, but we thought it’d be just as useful to webmasters that are new to the topic of search engine optimization and wish to improve their sites’ interaction with both users and search engines.
